What to outsource as a wedding professional?

Small Business Owner

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It’s a wedding boom, you are feeling overwhelmed, and exhausted. And you know you should outsource to a virtual assistant or digital marketer, but you don’t know where to start?

You can find someone to help with any problem in your business but you need to have a good starting point. It can be just as overwhelming to outsource 5 tasks at once, then it can be trying to do it yourself! So start to really think about the top 2-3 tasks you need to be done right NOW.

What is not getting done in your business that needs to be done?

What is something you are not good at (not within your zone of genius) that needs to be done within your business?

Which types of tasks do you need to outsource?

photographs by lawrence braun

Now, what are you willing to outsource?

You have to be willing to let go of the reins on certain tasks – as a type A I completely understand how hard it is to delegate and divide the responsibilities.

photographs by lawrence braun

What are some of the things you can outsource?

Administrative:

email management – organizing, responding to requests

workflows – setting up systems like Dubsado, Honeybook, 17 Hats, Rock Paper Coin etc

research – can include other vendors, locations, trends, anything

calendar management

data entry and data collection

appointment scheduling

database management

travel research and booking

Social Media:

content creation

creating a social media calendar

posting and scheduling content

running contests and giveaways

managing online communities (like Facebook groups)

comment monitoring & engagement

Instagram stories and Facebook Live assistance

creating and running ad campaigns

Blogging:

blog write-ups

proofreading

mood boards and brand boards

online affiliate marketing and management

coordinating with contributors and guest bloggers

researching potential topics or trends

creating emails and social media content to go along with each post

Pinterest:

pinterest audits

pinterest creation and monthly management

tailwine setup and management

creating pinterest graphics

additional areas – Newsletters, Podcasts, Graphic Design, Websites, Video, Travel as well as industry specific items